“Award Winning Homes of Exceptional Detail”

Our Approach

1.61 London was founded to create the most exceptional super prime homes in the UK and internationally. With over a decade at the pinnacle of luxury property design, high-end residential interior design and development, we remain dedicated to redefining what is possible in the world of interior design for luxury homes.

As an independent super prime property developer and development manager, 1.61 London works exclusively with carefully selected JV partners. We specialise in creating unique, bespoke developments and manage the entire process – from sourcing off-market opportunities and unlocking sites, through to seamless project delivery.

Our award-winning design team leads both the architecture and luxury interior design, implementing forward-thinking concepts that elevate every detail. From vision to completion, we ensure each project embodies innovation, exclusivity, and the highest standard of craftsmanship in high-end residential interior design.

Development Manager process

Our in-house expertise in property development allows us to create bespoke residences that are perfectly tailored to their location and designed to meet the lifestyle needs of future homeowners.

Discovering and Unlocking Exceptional Sites

Our dedicated sourcing team specialises in identifying the most unique sites in prestigious prime locations across Central London and Surrey. With a focus on high-end developments in unparalleled locations, we seek properties that offer exceptional potential for luxury living.

Once a site is secured, our in-house luxury interior design team unlocks its full potential, approaching each development with a fresh and innovative perspective. We maximise value by creating bespoke, high-end spaces that reflect the elegance and exclusivity of their surroundings.

From acquisition to completion, our team manages all planning permissions and approvals, ensuring every project meets our exacting standards and delivers a luxury lifestyle experience in prime locations.

Architecture and Interior Design

Our international award-winning architecture and interior design team leads both the conceptual architecture and interior design for each development, delivering a truly seamless and integrated living experience. With meticulous attention to detail, we push every boundary to ensure that each resident enjoys the highest-quality living environment. From innovative architectural solutions to bespoke interiors, our team is dedicated to creating spaces that combine functionality, luxury, and style.

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Branding and Sales

Our expert branding team specialises in crafting a distinctive vision for each project, ensuring a unique identity that resonates with high-end clients. Leveraging our extensive network and exclusive client list, we drive successful sales for luxury developments in London, working alongside carefully selected third-party agents.

Our approach combines creativity, strategy, and market expertise to maximise appeal and value.

Construction and Project Management

Our expert construction and project management team ensure the right contractors are selected for every project. Leveraging our extensive buying power, we source and implement only the highest-quality materials and services at the most competitive prices. From start to finish, we deliver projects efficiently, on time, and within budget.

Continue Your Journey

Delve deeper into our other client services

Interior Design

1.61 London has created a totally unique blueprint in the interior design sector offering a one stop shop service to our clients with our international award winning design team

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Construction

1.61 London are experts in delivering very complex and highly detailed construction projects so that the full vision of our interior design process is realised to perfection

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Property Sourcing

Using our sister company Phi London and our in house knowledge of the prime central London real estate market we source and acquire unique assets and sites for our clients

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